The Artist's Statement that you show with your work in an RL gallery is a close cousin to the About page on your website/ePortfolio. Both are a chance to contextualize the work you're showing and help viewers understand your ideas and process.
Writing an Artist's Statement
Many artists dread writing Artist's Statements! By the time you've finished creating work and preparing to show it in a gallery or on your website, you're tired! And yes, an Artist's Statement can feel like just one more hoop you have to jump through.
Try not to think of your Artist's Statement as a chore. Try to think of it as an opportunity. You've worked for countless hours and now people are going to look at that work, often for only a few seconds. Some won't read your statement, but others will. You statement might inspire them to take a closer and longer look at your work. It can help viewers consider aspects, ideas, and technical qualities in your work that they might otherwise miss. For commercial work, it's important to show that your solutions aren't just attractive or clever, but that they help clients achieve communication goals.
Your statement is also a chance for you to think through what you're expressing and be able to talk a little about it in words. Not only is your statement something others can read, but it can help you talk about your work. When a curator, collector, client, or employer asks you a question, the ideas you worked out in your statement can help you express yourself more clearly, concisely, and compellingly.
Don't try to dash out your statement at the end of a long day of working. Unless you suck at mornings, save it for a morning when you can sit down with a nice beverage, think through your ideas and work them out on paper.
Here are some samples and tools to help with writing Artist's Statements:
- How to write an Artist Statement - Agora Gallery
- How to write an Artist Statement - WikiHow
- Artist Statement Guidelines - gyst-ink.com
- Your Artist Statement - artbusiness.com
- Artist's Statement - Wikipedia
- 8 Artist Statements we love - theArtLeague.org
Your "About" Page
Your About page can be similar to an artist's statement. It probably won't be about a single part of your work, but about your body of work overall. Some artists also like to go into details about specific works here. Others talk about individual collections on an individual collection page and keep this page for an overall description of you and your work.
Additional "About" elements
In addition to "About Me" and "About My Work", there are a few other things you should have on your website About page:
- Contact info (or a link to a separate Contact page)
- Link to your CV or Resume
- Credits/Thanks - if others helped you with your work or presentation, or if you're using others' materials on your site, your About page is a place you can add acknowledgments and thanks.
image: Stephen F. Austin State University, Metals Program